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Embracer Group
EMBRAC-B.ST Large CapCommunication Services · Electronic Gaming & Multimedia
Updated: May 22, 2026, 22:06 UTC
Key Metrics
Valuation Analysis
About the Company
Embracer Group AB (publ), together with its subsidiaries, develops and publishes PC, console, mobile, VR, and board games for the games market worldwide. The company operates through, PC/Console Games, Mobile Games, and Entertainment and Services. The company also publishes films and comic books, as well as engages in the trading of card games. It distributes games through retailers, physical stores, and digital distributors. The company was formerly known as THQ Nordic AB (publ) and changed its name to Embracer Group AB (publ) in October 2019. Embracer Group AB (publ) was founded in 1990 and is headquartered in Karlstad, Sweden.
Embracer Group Stock at a Glance
Embracer Group (EMBRAC-B.ST) is currently trading at $70.96 with a market capitalization of $15.8B. The 52-week range spans from $43.00 to $121.98; the current price is 41.8% below the yearly high. Year-over-year revenue growth stands at +36.8%. The net profit margin stands at 5.71%.
💰 Dividend
Embracer Group currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.
📊 Analyst Rating
10 analysts rate Embracer Group (EMBRAC-B.ST) on consensus: Buy. The average price target is $77.10, implying +8.65% from the current price. Analyst price targets range from $52.00 to $90.00.
Investment Thesis: Strengths & Weaknesses
- Strong revenue growth of 36.8% YoY
- Analyst consensus: Buy
- Positive free cash flow
No significant red flags in current metrics.
Technical Snapshot
The price is in a transition zone relative to the moving averages — no clear signal.
Risk Profile
The data points to relatively defensive market behavior.
Trading Data
Related Stocks in the Same Sector
Embracer 2026: LOTR IP Crown Jewel, Coffee Stain Spinoff and the Path to Fellowship Entertainment
The Real Story
Embracer Group is mid-way through one of the most ambitious restructurings in the gaming industry in 2026: splitting into three separately listed entities. Asmodee Group (board games, world's largest tabletop publisher) was successfully spun off in mid-2025 and trades independently since. Coffee Stain & Friends (250 studios incl. Deep Rock Galactic, Satisfactory, Goat Simulator) will be spun off by end of 2025. What remains: the parent company, renamed Fellowship Entertainment, retaining the crown jewel of the IP portfolio.
The backstory: in 2022 Embracer raised $1B from Saudi Arabia's Savvy Games Group (PIF subsidiary) — part of a planned $2B deal. In 2023 Saudi Arabia pulled the second tranche, and Embracer's stock dropped 40% in one day. Since then, management under Lars Wingefors has executed a radical restructuring plan: 1,400+ employees laid off, multiple studio closures, and the ambitious split plan that's now in its final phase.
What Fellowship Entertainment gets in 2026 is the valuable remainder: Middle-Earth Enterprises (Lord of the Rings/Hobbit rights, acquired 2022 for $395M), plus 300+ additional gaming IPs including Kingdom Come Deliverance, Metro, Dead Island, Killing Floor, and Tomb Raider. That's more IP portfolio than any other mid-size publisher. The only question: can management generate top-line growth again after the restructuring stress?
What Smart Money Thinks
Embracer is a Stockholm OMX stock with 0 US 13F filing mentions (no Buffett/Burry/Druckenmiller position). What's relevant are the long-term Nordic institutional anchors: Lars Wingefors AB (founder holding) still holds ~25% of the float — a massively concentrated founder position that sold during the restructuring phase but stays stable now. Swedbank Robur Funds and AMF Pension Försäkring are the largest institutional holders at 4-6% each.
The most important smart-money aspect: Saudi Arabia's Savvy Games Group (PIF subsidiary) still holds ~6% of Embracer shares from the 2022 $1B investment. That's both a long-term anchor (PIF isn't actively selling) and an overhang risk (if they want to exit via ASGM structures). To date PIF hasn't reduced its position, which implicitly endorses Fellowship Entertainment's strategy.
In the activist universe: no 13D filings, no activist campaigns in 2025/26. But: Special Situation Investors pitches have positioned Embracer as a 'hidden asset play' because of LOTR IP value. The special-situation community currently sees the whole company at a 40-50% discount-to-sum-of-parts. Insider: CEO Lars Wingefors made no share sales in 2025, which after the 2023 crash is a confidence signal.
Explore the BMI Smart-Money Tracker →
📈 The 3 Real Bull Points
The LOTR/Hobbit rights were acquired in 2022 for $395M — booked at cost. But: Amazon's 'The Rings of Power' Season 1 had a $465M production budget plus $250M in licensing fees to Embracer. Warner Bros' 'War of the Rohirrim' anime and Andy Serkis' 'Hunt for Gollum' film bring additional licensing fees. The Q3 2026 earnings call implied Middle-Earth Enterprises alone produces $80-100M EBITDA annually — at a 12-15× multiple that's $1.0-1.5B for the sub-asset alone.
Valuing Embracer's sub-assets individually: Coffee Stain (pre-spinoff) ~$1.5-2B (Deep Rock Galactic, Satisfactory MAU > 12M), Middle-Earth Enterprises $1-1.5B, Plaion (Kingdom Come Deliverance) $0.5-0.8B, Saber Interactive (Metro) $0.8-1.2B. Sum: $4-5.5B — versus today's Embracer market cap of SEK 15.6B ($1.5B). That's a 60%+ spinoff discount the special-situation crowd sees as the catalyst setup.
At a forward P/E of 11.84, revenue growth of +36.8%, and earnings growth of +24.7% (all TTM), the implied PEG ratio is below 0.5 — the lowest in the entire gaming industry. Take-Two trades at PEG 1.8, EA 1.5, Ubisoft 1.2. Embracer is penalized by the market because of restructuring risk, but if the final Coffee Stain split goes cleanly and Fellowship Entertainment communicates a clear strategy in 2026, a PEG catch-up to 1.0 is possible (= +50% re-rating).
📉 The 3 Real Bear Points
Probably the biggest current valuation headwind: 0 Wall Street analysts formally cover Embracer-B. The stocks.json feed shows num_analysts=0, target_mean=0. That's exceptional for a SEK 15B company and reflects the complexity of the split. When the restructuring is complete in 2026/27, analysts should resume coverage — but until then Embracer is an 'orphan stock' without institutional push.
Coffee Stain & Friends with 250 studios and a complex structure is a technically demanding spinoff operation. If valuations on the separate listings don't hold or tax optimization fails, the spinoff can be value-destroying instead of value-creating. The Asmodee spinoff went cleanly, but Asmodee was a single coherent area. Coffee Stain is more heterogeneous.
Despite an impressive +37% revenue growth rate, operating margin is only 2.84% and profit margin 5.71%. Even post-restructuring, Embracer isn't a high-margin gaming compounder like EA (30% op margin) or Take-Two (15% op margin). The low margins show that the acquisition spree of prior years (200+ studios in 5 years) is still working through integration.
Valuation in Context
Embracer trades at a trailing P/E of 3.49× (distorted by restructuring one-offs and Asmodee divestment gain), forward P/E of 11.84×, EV/EBITDA of 15.89×, and no dividend. EV/sales of ~0.9× is low in the gaming sector. Sum-of-parts is the only meaningful valuation lens: Coffee Stain & Friends ~SEK 16-20B fair value, Fellowship Entertainment (LOTR + 300 IP) ~SEK 10-15B, minus holdco net debt and restructuring costs ~SEK 5-7B. Sum: SEK 21-28B. Current market cap SEK 15.6B — that's a 35-45% discount. Zero Wall Street analysts cover, hence no consensus target. Bull case (clean Coffee Stain spinoff + Fellowship IP licensing deal with Netflix or Amazon Prime): SEK 110-130 (today's price SEK 69.74 — upside +57%-86%). Bear case (spinoff execution issues + LOTR IP values reappraised): SEK 50-55 (-21%).
🗓️ Next 3 Catalyst Dates
- Q3 2026: Finalization of Coffee Stain & Friends spinoff including separate listing — fair-value discovery of the crown asset Deep Rock Galactic + Satisfactory
- Q4 2026: Rebrand to Fellowship Entertainment + new strategy day — how management monetizes the remaining IP portfolio (licensing deals, in-house AAA releases)
- Q1 2027: First standalone Fellowship Entertainment earnings call — if LOTR licensing revenue confirms $80-100M EBITDA, analysts should restart coverage and close the valuation gap
💬 Daniel's Take
For me, Embracer is the most honest special-situation trade in European gaming in 2026. Sum-of-parts discount of 35-45%, the LOTR IP crown in the portfolio, and a restructuring that should be done in 2027. The problem: 0 analyst coverage, no institutional attention, and the stock is a 6-12 month patience play. Position size for me: 1-2% of portfolio as spinoff optionality. My add trigger: stock below SEK 60 (additional 14% discount). My profit-take trigger: stock above SEK 100 with successful Coffee Stain spinoff. For risk-adjusted compounder investors, Embracer is wrong — for special-situation hunters in gaming, it's the most attractive setup in 2026.
Sources (3)
Disclaimer: This article is not investment advice. Investing in stocks carries risks, including total loss.
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