Smart Money Profile

Bill Ackman

Pershing Square Capital

Bill Ackman — Pershing Square Capital
Pershing
Primary Fund
$19.5B
13F Portfolio Value
Activist · Concentrated
Investment Style

Profile & Investment Philosophy

Bill Ackman runs one of the most concentrated books on Wall Street - and from Q2 2026 it is disclosed differently: Pershing Square Capital Management filed a 13F notice, and the holdings now appear in the 13F of its listed parent, Pershing Square Inc. The reported book grew to $19.5 billion across just 14 positions. Ackman added a financial-infrastructure block with new stakes in Visa, Mastercard and S&P Global plus Netflix, sold out of Alphabet, cut Amazon by 25% and topped up Uber (+15%), Meta (+20%) and Restaurant Brands (+14%).

Track Record

Pershing Square Capital has compounded at roughly 16.5% annually since inception in 2004, beating the S&P 500's ~10.2%. After dismal years in 2015-2017 (Valeant disaster, Herbalife short), Ackman returned to form with +58.1% in 2019, +70.2% in 2020 (largely thanks to a $27 million CDS hedge that printed $2.6 billion), +26.9% in 2021, and steady double-digit gains through 2024. AUM grew from $500 million in 2004 to roughly $20 billion in 2026. Pershing Square Holdings (PSH) trades on Amsterdam and London exchanges as a closed-end vehicle with around $15 billion NAV.

Signature Trades

MBIA Short (2002-2008)
Ackman researched bond insurer MBIA for years, arguing its CDO exposure made the AAA rating fiction. He was publicly mocked and investigated by Spitzer. When the 2008 crisis hit, MBIA collapsed 90% and his Pershing Square II fund delivered triple-digit returns. The trade cemented his reputation for deep-dive forensic research and willingness to be wrong for years.
COVID CDS Hedge (March 2020)
On February 23, 2020, Ackman bought $27 million of investment-grade and high-yield CDS protection as COVID escalated. Within four weeks credit spreads exploded and he sold the hedges for $2.6 billion — a 96x return in 30 days. He immediately recycled the gains into Berkshire, Hilton and Lowe's near the bottom, generating record fund returns.
Herbalife Short (2012-2018)
Ackman shorted Herbalife with a $1 billion position and a 342-page presentation calling it a pyramid scheme. Carl Icahn took the other side. The FTC fined Herbalife $200 million but didn't shut it down. Ackman covered after six years at a loss exceeding $700 million — his costliest mistake and a lesson in trade-conviction time horizons.

Current Strategy (2026)

Pershing Square runs a concentrated 10-15 stock portfolio, and from Q2 2026 it is disclosed through its listed parent, Pershing Square Inc., after the management company filed a 13F notice. The $19.5 billion book is led by Uber, Brookfield Corp, Microsoft, Amazon, Howard Hughes Holdings, Restaurant Brands and Meta. The quarter's theme was payment and data infrastructure: new positions in Visa, Mastercard and S&P Global, plus Netflix, while Alphabet was sold entirely and Amazon cut 25%. Howard Hughes, Ackman's vehicle for building a diversified holding company, was left untouched at 10% of the book. Ackman remains vocal on rates and fiscal policy, and the strategy is still long-only quality compounders with activist nudges where governance can be improved.

BMI

BMI Counter-Take

Ackman is a brilliant analyst with a Twitter problem. The portfolio quality is high — Brookfield, Chipotle, Hilton are genuine compounders — but the public commentary on politics, geopolitics, and rates increasingly makes him a meme stock manager rather than a fund manager. BMI's view: the Nike build looks early but defensible (brand moats heal), and Uber is a sharp call. The pulled USA IPO was a warning signal — retail demand isn't institutional capital. We'd own PSH at a NAV discount but not pay premium for the manager. The CDS playbook is unrepeatable; investors expecting another 96x are buying the wrong dream.

Current Portfolio

LATEST 13F 2026-06-30

Latest SEC Form 13F filing. Total portfolio value: $19.5 B. Holdings: 14 positions.

SecuritySharesΔ vs PrevValue ($)Portfolio %
Uber Technologies Inc.34.3 M+14.6%$2.48 B12.7 %
Brookfield Corp.57.5 M-3.7%$2.45 B12.6 %
Microsoft Corp.6.21 M+9.8%$2.32 B11.9 %
Amazon Com Inc.8.56 M-25.2%$2.04 B10.5 %
Howard Hughes Holdings Inc.27.9 M$1.99 B10.2 %
Restaurant Brands Intl Inc.25.8 M+14.0%$1.87 B9.62 %
Meta Platforms Inc.3.20 M+20.1%$1.80 B9.25 %
Visa Inc.3.27 M★ NEW$1.12 B5.76 %
Mastercard Incorporated2.12 M★ NEW$1.09 B5.61 %
S&P Global Inc.2.59 M★ NEW$1.06 B5.43 %

SOURCE: SEC Form 13F (2026-08-14). BMI Smart Money Tracker.

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