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Sector: Consumer Defensive
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Celsius Holdings, Inc.

CELH Mid Cap

Consumer Defensive · Beverages - Non-Alcoholic

Updated: Jun 14, 2026, 22:19 UTC

$29.18
+2.75% today
52W: $27.47 – $66.74
52W Low: $27.47 Position: 4.4% 52W High: $66.74

Price Chart

Key Metrics

P/E Ratio
67.86x
Price-to-Earnings
Forward P/E
14.34x
Forward Price/Earnings
P/S Ratio
2.51x
Price-to-Sales
EV/EBITDA
13.76x
Enterprise Value/EBITDA
Div. Yield
Annual dividend yield
Market Cap
$7.5B
Market Capitalization
Revenue Growth
137.7%
YoY Revenue Growth
Profit Margin
5.85%
Net profit margin
ROE
8.12%
Return on Equity
Beta
0.9
Market sensitivity
Short Interest
12.55%
% of float sold short
Avg. Volume
8,723,080
Average daily volume

Valuation Analysis

Signal
Overvalued
vs. S&P 500 avg P/E (24.7x)
Analyst Consensus
Buy
21 analysts
Avg. Price Target
$60.57
+107.58% upside
Target Range
$41.00 – $85.00

About the Company

Celsius Holdings, Inc. develops, processes, manufactures, markets, sells, and distributes functional energy drinks in the United States, North America, Europe, the Asia Pacific, and internationally. The company offers CELSIUS ESSENTIALS, a functional energy drink formulated with aminos; and CELSIUS Hydration, a line of zero-sugar hydration powders featuring electrolytes in various fruit-forward flavors, as well as ready-to-drink energy beverages, on-the-go powder and hydration sticks, and nutrition and wellness products under CELSIUS, Alani Nu, and Rockstar brand names. It distributes its products through direct-to-store delivery, independent distributors, supermarkets, convenience stores, drug stores, nutritional stores, food service providers, and mass merchants, as well as natural food

Sector: Consumer Defensive Industry: Beverages - Non-Alcoholic Country: United States Employees: 1,497 Exchange: NCM

Celsius Holdings, Inc. Stock at a Glance

Celsius Holdings, Inc. (CELH) is currently trading at $29.18 with a market capitalization of $7.5B. The trailing P/E ratio stands at 67.86x, with a forward P/E of 14.34x. The 52-week range spans from $27.47 to $66.74; the current price is 56.3% below the yearly high. Year-over-year revenue growth stands at +137.7%. The net profit margin stands at 5.85%.

💰 Dividend

Celsius Holdings, Inc. currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.

📊 Analyst Rating

21 analysts rate Celsius Holdings, Inc. (CELH) on consensus: Buy. The average price target is $60.57, implying +107.58% from the current price. Analyst price targets range from $41.00 to $85.00.

Celsius Holdings, Inc.: The Investment Case in Detail

Celsius Holdings, Inc. (CELH) operates in the Consumer Defensive — specifically Beverages - Non-Alcoholic — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

The Bull Case

Top-line momentum is unusually strong with revenue expanding 137.7% year-over-year, a pace that puts the company well above the market average and signals genuine demand traction rather than mere cyclical tailwind. The combination of a 50.35% gross margin and 19.82% operating margin shows the business converts revenue into profit efficiently — a hallmark of competitive moat. Wall Street consensus sits at Buy with an average price target implying roughly 107.58% upside from current levels — analyst sentiment is firmly constructive.

The Bear Case

Short interest sits at 12.55% of float — a meaningful contingent of professionals is positioned for the share to fall, which deserves attention even if their thesis may turn out to be wrong. Our valuation screen flags the stock as overvalued — current multiples imply the business needs to deliver well above its recent trajectory to justify the price.

Valuation in Context

With a PEG ratio of 0.31, the price-to-earnings multiple is actually below the company's growth rate — classic value-meets-growth territory that Peter Lynch would have called a 'GARP' opportunity.

What to Watch Next

  • The forward P/E of 14.34x is meaningfully below the trailing 67.86x — analysts expect earnings to step up; the next earnings release is the test.
  • The price sits in the lower quartile of the 52-week range — value hunters often start scaling in around this zone if fundamentals hold.
  • The analyst consensus price target implies 107.58% upside — if the next two quarters confirm the underlying thesis, target hikes typically follow.

Investment Thesis: Strengths & Weaknesses

Strengths
  • Strong revenue growth of 137.7% YoY
  • High gross margin of 50.35% — indicates pricing power
  • Analyst consensus: Buy
  • Solid balance sheet with low debt (D/E 22.45)
  • Positive free cash flow
Weaknesses
  • High valuation multiple (P/E 67.86x)
  • Currently flagged as overvalued
  • High short interest (12.55%)

Technical Snapshot

50-Day MA
$31.95
-8.67% vs. price
200-Day MA
$45.54
-35.92% vs. price
Below 52W High
−56.3%
$66.74
Above 52W Low
+6.2%
$27.47

Price is below both the 50- and 200-day moving averages, with 50d below 200d — a bearish picture (death-cross alignment).

Risk Profile

Market Risk (Beta)
0.9 · Market-like
Moves less than the overall market
Short Interest
12.55% · High
% of float sold short
Debt-to-Equity
22.45 · Low
Total debt / equity

The data points to relatively defensive market behavior, elevated short interest (12.55%).

Trading Data

50-Day MA: $31.95
200-Day MA: $45.54
Volume: 9,267,450
Avg. Volume: 8,723,080
Short Ratio: 2.97
P/B Ratio: 5.99x
Debt/Equity: 22.45x
Free Cash Flow: $177.8M

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