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Sector: Consumer Cyclical
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United Parks & Resorts Inc.

PRKS Mid Cap

Consumer Cyclical · Leisure

Updated: Jun 14, 2026, 22:19 UTC

$45.15
-2.78% today
52W: $28.77 – $56.95
52W Low: $28.77 Position: 58.1% 52W High: $56.95

Price Chart

Key Metrics

P/E Ratio
16.97x
Price-to-Earnings
Forward P/E
10.09x
Forward Price/Earnings
P/S Ratio
1.29x
Price-to-Sales
EV/EBITDA
8.41x
Enterprise Value/EBITDA
Div. Yield
Annual dividend yield
Market Cap
$2.1B
Market Capitalization
Revenue Growth
-3%
YoY Revenue Growth
Profit Margin
9.1%
Net profit margin
ROE
Return on Equity
Beta
1.18
Market sensitivity
Short Interest
36.18%
% of float sold short
Avg. Volume
1,015,131
Average daily volume

Valuation Analysis

Signal
Undervalued
vs. S&P 500 avg P/E (24.7x)
Analyst Consensus
Buy
10 analysts
Avg. Price Target
$43.70
-3.21% upside
Target Range
$37.00 – $54.00

About the Company

United Parks & Resorts Inc., together with its subsidiaries, operates as a theme park and entertainment company in the United States. The company owns and licenses a portfolio of theme parks, such as a marine-life theme park in San Diego, Orlando, and San Antonio under the SeaWorld brand; family-oriented destination theme parks in Tampa Bay and Williamsburg under the Busch Gardens brand; and South Seas-themed tropical setting water parks in Orlando and San Antonio under the Aquatica brand. It also engages in the operation of reservations only and all-inclusive marine life theme park under the Discovery Cove brand; Sesame Street theme parks in Philadelphia and San Diego under the Sesame Place brand; Water Country USA, a family water park; and Adventure Island, a park which features water ri

Sector: Consumer Cyclical Industry: Leisure Country: United States Employees: 3,300 Exchange: NYQ

United Parks & Resorts Inc. Stock at a Glance

United Parks & Resorts Inc. (PRKS) is currently trading at $45.15 with a market capitalization of $2.1B. The trailing P/E ratio stands at 16.97x, with a forward P/E of 10.09x. The 52-week range spans from $28.77 to $56.95; the current price is 20.7% below the yearly high. Year-over-year revenue growth stands at -3.0%. The net profit margin stands at 9.1%.

💰 Dividend

United Parks & Resorts Inc. currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.

📊 Analyst Rating

10 analysts rate United Parks & Resorts Inc. (PRKS) on consensus: Buy. The average price target is $43.70, implying -3.21% from the current price. Analyst price targets range from $37.00 to $54.00.

United Parks & Resorts Inc.: The Investment Case in Detail

United Parks & Resorts Inc. (PRKS) operates in the Consumer Cyclical — specifically Leisure — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

The Bull Case

Our valuation screen flags the stock as undervalued relative to its fundamentals — multiples are running below where the cash flow profile would normally justify.

The Bear Case

Revenue is contracting at -3% year-over-year — until that trend reverses, valuation is exposed to further downgrades. Short interest sits at 36.18% of float — a meaningful contingent of professionals is positioned for the share to fall, which deserves attention even if their thesis may turn out to be wrong.

Valuation in Context

The EV/EBITDA multiple of 8.41x is below the historical equity-market average — strategic acquirers would find the cash-flow profile attractive at this level.

What to Watch Next

  • The forward P/E of 10.09x is meaningfully below the trailing 16.97x — analysts expect earnings to step up; the next earnings release is the test.

Investment Thesis: Strengths & Weaknesses

Strengths
  • Analyst consensus: Buy
  • Currently flagged as undervalued
  • Positive free cash flow
Weaknesses
  • Revenue shrinking (-3% YoY)
  • High short interest (36.18%)

Technical Snapshot

50-Day MA
$37.22
+21.31% vs. price
200-Day MA
$39.66
+13.84% vs. price
Below 52W High
−20.7%
$56.95
Above 52W Low
+56.9%
$28.77

The price is in a transition zone relative to the moving averages — no clear signal.

Risk Profile

Market Risk (Beta)
1.18 · Market-like
Moves more than the overall market
Short Interest
36.18% · High
% of float sold short

The data points to market-like volatility, elevated short interest (36.18%).

Trading Data

50-Day MA: $37.22
200-Day MA: $39.66
Volume: 565,570
Avg. Volume: 1,015,131
Short Ratio: 6.04
P/B Ratio:
Debt/Equity:
Free Cash Flow: $102.6M

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