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Sector: Consumer Cyclical
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Under Armour, Inc.

UA Mid Cap

Consumer Cyclical · Apparel Manufacturing

Updated: Jun 14, 2026, 22:19 UTC

$5.88
+0.86% today
52W: $3.95 – $7.91
52W Low: $3.95 Position: 48.8% 52W High: $7.91

Price Chart

Key Metrics

P/E Ratio
Price-to-Earnings
Forward P/E
15.47x
Forward Price/Earnings
P/S Ratio
0.5x
Price-to-Sales
EV/EBITDA
18.93x
Enterprise Value/EBITDA
Div. Yield
Annual dividend yield
Market Cap
$2.5B
Market Capitalization
Revenue Growth
-0.8%
YoY Revenue Growth
Profit Margin
-9.98%
Net profit margin
ROE
-30%
Return on Equity
Beta
1.69
Market sensitivity
Short Interest
% of float sold short
Avg. Volume
2,796,274
Average daily volume

Valuation Analysis

Signal
N/A
vs. S&P 500 avg P/E (24.7x)
Analyst Consensus
None
0 analysts

About the Company

Under Armour, Inc., together with its subsidiaries, engages designs, developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types. It also offers footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications, as well as for casual use. In addition, the company provides accessories, which include gloves, bags, headwear, and socks. It primarily offers its products under the UNDER ARMOUR, ARMOUR, HEATGEAR, COLDGEAR, HOVR, UA, PROTECT THIS HOUSE, I WILL, ARMOUR FLEECE, and ARMOUR BRA brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and speci

Sector: Consumer Cyclical Industry: Apparel Manufacturing Country: United States Employees: 6,200 Exchange: NYQ

Under Armour, Inc. Stock at a Glance

Under Armour, Inc. (UA) is currently trading at $5.88 with a market capitalization of $2.5B. The 52-week range spans from $3.95 to $7.91; the current price is 25.7% below the yearly high. Year-over-year revenue growth stands at -0.8%.

💰 Dividend

Under Armour, Inc. currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.

Under Armour, Inc.: The Investment Case in Detail

Under Armour, Inc. (UA) operates in the Consumer Cyclical — specifically Apparel Manufacturing — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

The Bear Case

Revenue is contracting at -0.8% year-over-year — until that trend reverses, valuation is exposed to further downgrades. Net margins remain negative, meaning every euro of revenue is still producing losses — the path to profitability is the central question for shareholders.

Investment Thesis: Strengths & Weaknesses

Strengths

No standout strengths in current data.

Weaknesses
  • Revenue shrinking (-0.8% YoY)
  • Currently unprofitable
  • Negative free cash flow

Technical Snapshot

50-Day MA
$5.74
+2.44% vs. price
200-Day MA
$5.41
+8.69% vs. price
Below 52W High
−25.7%
$7.91
Above 52W Low
+48.9%
$3.95

Price trades above both the 50- and 200-day moving averages, with 50d above 200d — a classic bullish setup (golden-cross alignment).

Risk Profile

Market Risk (Beta)
1.69 · Elevated
Moves more than the overall market
Debt-to-Equity
137.14 · Elevated
Total debt / equity

The data points to above-average price swings, higher leverage relative to equity.

Trading Data

50-Day MA: $5.74
200-Day MA: $5.41
Volume: 2,862,727
Avg. Volume: 2,796,274
Short Ratio: 7.49
P/B Ratio: 1.77x
Debt/Equity: 137.14x
Free Cash Flow: $-528,018,624

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