Ulta Beauty, Inc.

Valuation Analysis

About the Company

Ulta Beauty, Inc. operates as a specialty beauty retailer in the United States, Mexico, and Kuwait. The company offers branded and private label beauty products, including cosmetics, fragrance, haircare, skincare, bath and body products, professional hair products, and salon styling tools through its Ulta Beauty stores, shop-in-shops, Ulta.com website, and its mobile applications. It also provides wellness products. The company was formerly known as ULTA Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc. in January 2017. Ulta Beauty, Inc. was incorporated in 1990 and is based in Bolingbrook, Illinois.

Ulta Beauty, Inc. Stock at a Glance

Ulta Beauty, Inc. (ULTA) is currently trading at $467.74 with a market capitalization of $20.1B. The trailing P/E ratio stands at 17.54x, with a forward P/E of 14.7x. The 52-week range spans from $452.05 to $714.97; the current price is 34.6% below the yearly high. Year-over-year revenue growth stands at +11.1%. The net profit margin stands at 9.35%.

💰 Dividend

Ulta Beauty, Inc. currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.

📊 Analyst Rating

24 analysts rate Ulta Beauty, Inc. (ULTA) on consensus: Buy. The average price target is $627.25, implying +34.1% from the current price. Analyst price targets range from $450.00 to $735.00.

Ulta Beauty, Inc.: The Investment Case in Detail

Ulta Beauty, Inc. (ULTA) operates in the Consumer Cyclical — specifically Specialty Retail — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

The Bull Case

Revenue is growing at a healthy 11.1% pace year-over-year, suggesting the business model continues to find new customers and pricing power. Return on equity of 47.45% places management among the most capital-efficient operators in the public market — every euro of shareholder capital is working hard. Wall Street consensus sits at Buy with an average price target implying roughly 34.1% upside from current levels — analyst sentiment is firmly constructive.

What to Watch Next

• The forward P/E of 14.7x is meaningfully below the trailing 17.54x — analysts expect earnings to step up; the next earnings release is the test.
• The price sits in the lower quartile of the 52-week range — value hunters often start scaling in around this zone if fundamentals hold.
• The analyst consensus price target implies 34.1% upside — if the next two quarters confirm the underlying thesis, target hikes typically follow.

Investment Thesis: Strengths & Weaknesses

Technical Snapshot

Price is below both the 50- and 200-day moving averages, with 50d below 200d — a bearish picture (death-cross alignment).

Risk Profile

The data points to relatively defensive market behavior, elevated short interest (5.48%).

Trading Data

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