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Sector: Consumer Cyclical
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Sally Beauty Holdings, Inc. (Na

SBH Small Cap

Consumer Cyclical · Specialty Retail

Updated: Jun 14, 2026, 22:19 UTC

$13.85
+2.14% today
52W: $8.48 – $17.92
52W Low: $8.48 Position: 56.9% 52W High: $17.92

Price Chart

Key Metrics

P/E Ratio
7.65x
Price-to-Earnings
Forward P/E
6.18x
Forward Price/Earnings
P/S Ratio
0.35x
Price-to-Sales
EV/EBITDA
7.03x
Enterprise Value/EBITDA
Div. Yield
Annual dividend yield
Market Cap
$1.3B
Market Capitalization
Revenue Growth
2.3%
YoY Revenue Growth
Profit Margin
4.93%
Net profit margin
ROE
23.92%
Return on Equity
Beta
1.04
Market sensitivity
Short Interest
28.31%
% of float sold short
Avg. Volume
1,502,068
Average daily volume

Valuation Analysis

Signal
Undervalued
vs. S&P 500 avg P/E (24.7x)
Analyst Consensus
Buy
5 analysts
Avg. Price Target
$16.40
+18.41% upside
Target Range
$13.00 – $20.00

About the Company

Sally Beauty Holdings, Inc. operates as a specialty retailer and distributor of professional beauty supplies. The company operates through two segments, Sally Beauty Supply and Beauty Systems Group. The Sally Beauty Supply segment offers beauty products, including hair color and care products, skin and nail care products, styling tools, and other beauty products for retail customers, salons, and salon professionals. This segment also provides products under Wella and L'Oreal brands, as well as Clairol, OPI, Wahl, and BaByliss Pro. The Beauty Systems Group segment offers professional beauty products, such as hair color and care products, skin and nail care products, styling tools, and other beauty items directly to salons, and licensed beauty professionals, and salon professionals through i

Sector: Consumer Cyclical Industry: Specialty Retail Country: United States Employees: 11,000 Exchange: NYQ

Sally Beauty Holdings, Inc. (Na Stock at a Glance

Sally Beauty Holdings, Inc. (Na (SBH) is currently trading at $13.85 with a market capitalization of $1.3B. The trailing P/E ratio stands at 7.65x, with a forward P/E of 6.18x. The 52-week range spans from $8.48 to $17.92; the current price is 22.7% below the yearly high. Year-over-year revenue growth stands at +2.3%. The net profit margin stands at 4.93%.

💰 Dividend

Sally Beauty Holdings, Inc. (Na currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.

📊 Analyst Rating

5 analysts rate Sally Beauty Holdings, Inc. (Na (SBH) on consensus: Buy. The average price target is $16.40, implying +18.41% from the current price. Analyst price targets range from $13.00 to $20.00.

Sally Beauty Holdings, Inc. (Na: The Investment Case in Detail

Sally Beauty Holdings, Inc. (Na (SBH) operates in the Consumer Cyclical — specifically Specialty Retail — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

The Bull Case

Wall Street consensus sits at Buy with an average price target implying roughly 18.41% upside from current levels — analyst sentiment is firmly constructive. Our valuation screen flags the stock as undervalued relative to its fundamentals — multiples are running below where the cash flow profile would normally justify.

The Bear Case

Revenue growth has slowed to just 2.3%, which is below nominal GDP — the business is no longer outgrowing the broader economy. With a net margin of just 4.93%, the business has little room to absorb cost shocks or pricing pressure — a single bad quarter can swing the company to a loss. Short interest sits at 28.31% of float — a meaningful contingent of professionals is positioned for the share to fall, which deserves attention even if their thesis may turn out to be wrong.

Valuation in Context

With a PEG ratio of 0.61, the price-to-earnings multiple is actually below the company's growth rate — classic value-meets-growth territory that Peter Lynch would have called a 'GARP' opportunity. The EV/EBITDA multiple of 7.03x is below the historical equity-market average — strategic acquirers would find the cash-flow profile attractive at this level.

What to Watch Next

  • The forward P/E of 6.18x is meaningfully below the trailing 7.65x — analysts expect earnings to step up; the next earnings release is the test.

Investment Thesis: Strengths & Weaknesses

Strengths
  • High return on equity (23.92% ROE)
  • High gross margin of 51.9% — indicates pricing power
  • Analyst consensus: Buy
  • Currently flagged as undervalued
  • Positive free cash flow
Weaknesses
  • Low profitability (4.93% margin)
  • High leverage (D/E 180.95)
  • High short interest (28.31%)

Technical Snapshot

50-Day MA
$13.41
+3.28% vs. price
200-Day MA
$14.70
-5.78% vs. price
Below 52W High
−22.7%
$17.92
Above 52W Low
+63.3%
$8.48

The price is in a transition zone relative to the moving averages — no clear signal.

Risk Profile

Market Risk (Beta)
1.04 · Market-like
Moves more than the overall market
Short Interest
28.31% · High
% of float sold short
Debt-to-Equity
180.95 · Elevated
Total debt / equity

The data points to market-like volatility, elevated short interest (28.31%), higher leverage relative to equity.

Trading Data

50-Day MA: $13.41
200-Day MA: $14.70
Volume: 962,542
Avg. Volume: 1,502,068
Short Ratio: 10.72
P/B Ratio: 1.64x
Debt/Equity: 180.95x
Free Cash Flow: $162.7M

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