Rush Enterprises, Inc.

Valuation Analysis

About the Company

Rush Enterprises, Inc., through its subsidiaries, operates as an integrated retailer of commercial vehicles and related services in the United States and Canada. The company operates a network of commercial vehicle dealerships under the Rush Truck Centers name. Its Rush Truck Centers primarily sell commercial vehicles manufactured by Peterbilt, International, Hino, Ford, Isuzu, IC Bus, Blue Bird, Blue Arc and Battle Motors. The company also engages in the retail sale of new and used commercial vehicles, and aftermarket parts, as well as provision of service and repair, financing, and leasing and rental services; and offers property and casualty insurance, including collision and liability insurance on commercial vehicles, cargo insurance, and credit life insurance products. In addition, it

Rush Enterprises, Inc. Stock at a Glance

Rush Enterprises, Inc. (RUSHA) is currently trading at $69.98 with a market capitalization of $5.4B. The trailing P/E ratio stands at 21.14x, with a forward P/E of 15.37x. The 52-week range spans from $45.67 to $76.99; the current price is 9.1% below the yearly high. Year-over-year revenue growth stands at -9.0%. The net profit margin stands at 3.65%.

💰 Dividend

Rush Enterprises, Inc. pays an annual dividend of $0.76 per share, representing a yield of 1.09%. The payout ratio stands at 22.66%.

📊 Analyst Rating

4 analysts rate Rush Enterprises, Inc. (RUSHA) on consensus: None. The average price target is $83.75, implying +19.68% from the current price. Analyst price targets range from $78.00 to $89.00.

Rush Enterprises, Inc.: The Investment Case in Detail

Rush Enterprises, Inc. (RUSHA) operates in the Consumer Cyclical — specifically Auto & Truck Dealerships — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

The Bear Case

Revenue is contracting at -9% year-over-year — until that trend reverses, valuation is exposed to further downgrades. With a net margin of just 3.65%, the business has little room to absorb cost shocks or pricing pressure — a single bad quarter can swing the company to a loss.

Valuation in Context

At a PEG of 3.42, investors are paying more than three times the growth rate for each unit of earnings — that pricing assumes growth not only continues but accelerates from here.

What to Watch Next

• The forward P/E of 15.37x is meaningfully below the trailing 21.14x — analysts expect earnings to step up; the next earnings release is the test.

Investment Thesis: Strengths & Weaknesses

Technical Snapshot

Price shows short-term weakness (below 50d MA) but is still in a longer-term uptrend (above 200d MA).

Risk Profile

The data points to relatively defensive market behavior, elevated short interest (9.83%).

Trading Data

💵 Dividend Info

Related Stocks in the Same Sector

Where can I buy Rush Enterprises, Inc.?

Compare top-rated brokers — low fees, trusted providers, fully regulated.