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Sector: Consommation Cyclique
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McDonald's

MCD Large Cap

Consumer Cyclical · Restaurants

Mis à jour: Jun 18, 2026, 22:21 UTC

243,50 €
-1.69% aujourd'hui
52W: 237,24 € – 298,24 €
52W Low: 237,24 € Position: 10.3% 52W High: 298,24 €

Price Chart

Indicateurs clés

P/E Ratio
23.02x
Cours/Bénéfice
Forward P/E
19.62x
P/E prévisionnel
P/S Ratio
7.22x
Cours/Ventes
EV/EBITDA
17.37x
Valeur d'entreprise/EBITDA
Rend. dividende
Rendement annuel du dividende
Cap. boursière
173,0 Md €
Capitalisation boursière
Croissance du CA
9.4%
Croissance du CA sur un an
Marge bénéficiaire
31.62%
Marge nette
ROE
Rentabilité des capitaux propres
Beta
0.41
Sensibilité au marché
Positions vendeuses
1.48%
% du flottant vendu à découvert
Volume moyen
3,841,698
Volume quotidien moyen

Valuation Analysis

Signal
Fair
vs. S&P 500 avg P/E (24.7x)
Analyst Consensus
Acheter
31 analysts
Avg. Price Target
289,11 €
+18.73% upside
Target Range
218,17 € – 355,18 €

About the Company

Sector: Consumer Cyclical Industry: Restaurants Country: United States Employees: 150,000 Exchange: NYQ

McDonald's en bref

McDonald's (MCD) is currently trading at 243,50 € with a market capitalization of 173,0 Md €. The trailing P/E ratio stands at 23.02x, with a forward P/E of 19.62x. The 52-week range spans from 237,24 € to 298,24 €; the current price is 18.4% below the yearly high. Year-over-year revenue growth stands at +9.4%. The net profit margin stands at 31.62%.

💰 Dividende

McDonald's currently does not pay a dividend. The company typically reinvests its earnings into growth initiatives and product development.

📊 Avis des analystes

31 analystes évaluent McDonald's (MCD) au consensus : Acheter. L'objectif de cours moyen est de 289,11 €, soit un potentiel de +18.73% par rapport au cours actuel. La fourchette des objectifs de cours des analystes va de 218,17 € à 355,18 €.

McDonald's : la thèse d'investissement en détail

McDonald's (MCD) operates in the Consumer Cyclical — specifically Restaurants — and is headquartered in United States. Below is a structured read of the investment case built directly from the latest fundamentals, valuation multiples, analyst positioning and smart-money flows. Each section translates raw numbers into the investment logic they imply, so you can decide whether the risk/reward fits your portfolio.

Le scénario haussier

The combination of a 57.35% gross margin and 44.25% operating margin shows the business converts revenue into profit efficiently — a hallmark of competitive moat. Free cash flow is positive and net margins stand at 31.62%, meaning reported earnings translate into real cash that can fund buybacks, dividends or strategic acquisitions. Wall Street consensus sits at Buy with an average price target implying roughly 18.73% upside from current levels — analyst sentiment is firmly constructive.

À surveiller

  • The forward P/E of 19.62x is meaningfully below the trailing 23.02x — analysts expect earnings to step up; the next earnings release is the test.
  • The price sits in the lower quartile of the 52-week range — value hunters often start scaling in around this zone if fundamentals hold.

Thèse d'investissement : forces et faiblesses

Points forts
  • Rentable avec une marge nette de 31.62%
  • Marge brute élevée de 57.35% — signe d'un pouvoir de fixation des prix
  • Consensus des analystes : Buy
  • Free cash flow positif
Points faibles

Aucun signal d'alerte significatif dans les indicateurs actuels.

Aperçu technique

MM 50 jours
251,03 €
-3% vs. cours
MM 200 jours
266,59 €
-8.66% vs. cours
Sous le plus haut 52s
−18.4%
298,24 €
Au-dessus du plus bas 52s
+2.6%
237,24 €

Price is below both the 50- and 200-day moving averages, with 50d below 200d — a bearish picture (death-cross alignment).

Profil de risque

Risque de marché (Bêta)
0.41 · Défensive
Évolue moins que le marché global
Positions vendeuses
1.48% · Faible
% du flottant vendu à découvert

The data points to relatively defensive market behavior.

Trading Data

50-Day MA: 251,03 €
200-Day MA: 266,59 €
Volume: 3,984,783
Avg. Volume: 3,841,698
Short Ratio: 2.19
P/B Ratio:
Debt/Equity:
Free Cash Flow: 5,2 Md €

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